holiday shots worth saving

Share-worthy shots for the holidays

The pictures we take during the holidays can be a bit mundane. We snap a couple of the family around the dinner table and a few during gift opening. But do you share those pictures? Do you look at them later? This year, get guaranteed share-worthy shots. Aim to capture the making-of moments and the craziness leading up to the actual holiday events. With a keen eye, you’ll be sharing photos over Christmas dinner instead of snapping the same old grins.

Insider Tip: Stage the scene by laying out albums and prints from holidays past. Capture new photos of the smiles they bring. Boom. You just started a new tradition.

Common holiday photo fails and where to point your camera instead:

THE INFAMOUS FAMILY SHOT
FAIL: We all line up for the firing squad and painfully hold a pose long enough for 41 clicks where everyone’s eyes are open in exactly none of them. Babies cry. Your brother’s rude gestures go unnoticed… for now. No one ever sees the photo.

WIN: Same as before except you also prop your phone up in the corner, out of frame, to video the whole ordeal. Maybe in time lapse if your photo sessions tend to run a little long. You know your family; bloopers are guaranteed. And this one, everyone wants to see.

 

THE BIG DINNER
FAIL: Everyone sits down. Half of us already have mouths full of food when you stand up to snap a few shots of togetherness. Mom is still in the kitchen. You can’t see your sister behind the turkey. Three cousins hide under the table. No one ever sees the photo.

WIN: Head into the kitchen 30 minutes before and start snapping. Heartwarming? Possibly. Hell broken loose? Maybe. Blackmail material for Easter? Hopefully. Who knows what really goes on in there? Now you do!

 

THE DECOR
FAIL: The tree is up and the house it lit. You wait until dusk to get the perfect shot and… what? The lights are too bright and the sky is too dark. It looks like a glowing blob in a sea of black. Try again tomorrow? Not likely.

WIN: Don’t wait until the decorations are up. If dad’s putting lights on the roof, there’s a 100% chance of a golden photo opportunity. It might be corny, heartwarming, hilarious, or just good documentation for the medics. Either way, you’ll get something worth sharing. Back inside, you know what happens when mom unpacks the ornaments you made in grade school: She cries. First photograph it. Next hug. Later, share. Cry, hug, repeat.

 

The good stuff happens where no one’s looking. Shoot behind-the-scenes and you’ll have the shots worth sharing. Happy Holidays!

HEIF or JPG

What the HEIF Happened to JPG?

Apple’s latest bombshell is a whole new image format and you may already be using it. HEIF stands for High Efficiency Image File and it replaces the JPG format in iOS 11.

Where did this come from?

Apple adopted it as a better way to save ever more complex images from iPhones, beginning with iOS 11. But they didn’t invent it. The Moving Picture Experts Group (MPEG) did in 2015 and since it’s a universal standard, there will be lots of support for it. Photoshop® is already compatible.

Newer Apple devices already use HEIF and quietly convert to jpg when sharing with a platform that might not support it, like when attaching to an email. As for your old jpgs, they’ll stay that way. You’ll never need to convert them or use them differently than you do now.

Four Big Advantages

  1. High-Efficiency means lightweight. Images encoded in HEIF are about half the size of a jpg of comparable quality. That means faster processing and movement across networks which is important for mobile where increased battery life and decreased bandwidth use are paramount.
  2. It’s a container. One High Efficiency Image File can contain multiple images like Live Photos. Sure, a GIF can do that but not with the same quality. HEIFs support 16-bit color depth (256 times more than an 8-bit gif or jpg).
  3. It speaks 3D. Dual cameras on the latest iPhones capture depth data that enable enhanced capabilities like Portrait Mode. HEIF records depth layers and other metadata to preserve these features and increased editing capabilities for later.
  4. Simple rotation and cropping. Rotating jpeg 90 degrees requires that the entire image be resampled. It costs processing time and degrades image quality. But HEIF’s support orientation and cropping as outside instructions that don’t change the original pixel map. You can crop today and revert to the full image a year from now (in theory).

So, does this change everything?

Not at all. Existing formats like jpg, tif, gif, png and others aren’t going away. Each has strengths that will continue to suit their uses in a variety of capture and publishing platforms. When it comes to printing and sharing, we have no beef with HEIF either. Ordering high quality photo products from our website or in our store is just as easy as it is with a jpeg. If you do need to change a HEIF file to JPG, websites like aconvert.com can do it for free.

So, HEIF is here. But there’s nothing to fear. Mamma won’t take your jpg away.

If you have questions about saving, storing and printing your images, call us! Our experts are here to help.

Gift of photos

Three ways to win Christmas with photos

This could be the best gift you’ll give this year. It will definitely be the most meaningful. This isn’t another “Best Gifts of 2017” list. It’s THE Best Gift of 2017 and it’s not a list. It’s just one thing and you already own it. It might even be in your pocket right now. Best […]